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10/24/2019

eSpotlight: GANDER GROUP™

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Gander Group™ is a trend-forward product development and merchandising leader, specializing in brand integration into entertainment properties and gaming industry marketing programs. With nearly a century of combined marketing and product development experience, Gander Group™ has partnered with internationally recognized brands and hundreds of casinos across America.

An exciting new development for Gander Group™ is that it has acquired the Jessica Moore™ fashion line and is actively expanding its product offerings for a robust national retail re-launch.™
Jessica Moore™ was originally founded as a high-fashion handbag brand and currently has its products in tens of thousands of homes across America.

“We have big plans for the Jessica Moore™ brand, and not just in terms of sales success,” states Gander Group™ CEO & Founder Josh Blake. “We are excited about opportunities presented by design, quality and built-in philanthropic mechanisms which help us to give back to our communities and support women’s causes.”

The acquisition by Gander Group™ is in line with the strategic innovation initiatives which have garnered the company’s unprecedented growth over the past few years. Headquartered in Costa Mesa, CA and with offices in Hauppauge, NY; White Salmon, WA; Sacramento, CA; Lafayette, LA; and Gulfport, MS, Gander Group™ will add Jessica Moore™ to more than 30 other national brands, including Mrs. Fields™, Black & Decker™, KitchenAid™, and Cuisinart™.

Additionally, Gander Group™ has the unique position of offering celebrity product brands for the casino continuity industry. Since the company launched its Hell’s Kitchen Collection™ continuity program in January of 2018, the program has helped to increase ROI in dozens of casinos across America, supported by thousands of exclusive SKUs. Generating more than $12M in revenue during this time period, the success of the program has inspired Gander Group™ to expand its celebrity product offering to include kathy ireland® Resorts, with even more in the works.

Family-owned and -operated since 2009, Gander Group’s™ casino marketing focus utilizes decades of expert know-how, data analytics, global logistics, obsessive quality control, showcase-level creative, and a passion for getting clients the results they are looking for. Since its inception, the company has become one of the most respected casino continuity program suppliers in America. Gander Group™ has grown to more than 200 casino partners, six offices, multiple warehouses, over 30 respected brands, and a team of dedicated casino marketing professionals.

Your Gander Group™ representative:
Chad Gonzales, VP of Sales
Chad@GanderGroup.com
949-791-6569 | 805-234-3805

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